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Foundation India · Section 8 · Chennai

Behind every ribbon
is a name, a face,
and a story.

Pink Ribbon Foundation India is the Indian affiliate of PinkRibbon International, funding scientific research to prevent, detect, and ultimately eliminate breast cancer and other female cancers.

Our Mission

Prevention first.
Always.

Pink Ribbon Foundation India is the Indian affiliate of PinkRibbon International. Our work here is prevention, awareness, education and screening — and contributing to the science that will end these cancers.

We work across all 28 States and 8 Union Territories of India, under the strategic direction and governance of PinkRibbon International.

Pink Ribbon Foundation India funds scientific research and supports prevention programmes. We do NOT provide screening, treatment, or clinical services.

From the Founder

"When illness strikes a loved one, it does not only change their life — it reshapes the lives of everyone around them."

A personal letter from Walter Scheffrahn, the man who started PinkRibbon International. In this heartfelt message, Walter shares the story of his sister Désirée, the battles that shaped his vision, and the promise that still guides our mission today.

Our Relationship

Our relationship to PinkRibbon International

Pink Ribbon Foundation India is the Indian affiliate of PinkRibbon International, established by Pink Ribbon Inc. (New York), and operates under its strategic direction and governance.

A Global Mission Expanding Across India

Pink Ribbon Foundation India represents a major expansion of the mission of PinkRibbon International, bringing its commitment to breast cancer prevention, awareness, education and early detection directly into communities across India. The Foundation provides a dedicated platform through which international philanthropy, corporate sponsorship, government collaboration, medical expertise and community action can be brought together to create a sustainable national model for women's health. The Foundation will support delivery through its Indian partners and work collaboratively with organisations across India, both government and non-government, to create a coordinated model capable of reaching women regardless of geography or financial circumstances.

From a Global Movement to a National Model

PinkRibbon International is a global organisation dedicated to preventing, detecting and ultimately eliminating breast cancer and other female cancers through scientific research, prevention programmes and strategic partnerships. The establishment of Pink Ribbon Foundation India represents the next stage of that international expansion: creating a dedicated Indian foundation capable of mobilising resources locally while connecting India's work to a global movement. India has the potential to become a global example of what can be achieved when government, NGOs, medical institutions, corporations, communities and international philanthropy work together around one common objective.

Our Vision

Every woman in India deserves access to the knowledge that can save her life.

Our vision is to develop a universal, accessible and scalable model of breast cancer prevention, awareness and education, ensuring that women and girls across India can access reliable information about breast health, risk awareness, early warning signs and the importance of seeking appropriate medical advice.

Delivery Partner

Our Delivery Partner — India Turns Pink

Pink Ribbon Foundation India will financially support and work closely with its delivery partner, India Turns Pink, to deliver programmes on the ground. India Turns Pink provides an established grassroots platform for breast cancer awareness, education, community engagement and outreach. The Foundation will build on this delivery capability while developing further partnerships across states, cities, rural communities, educational institutions, healthcare networks and underserved populations.

See the full India Turns Pink programme →

Partnerships Across India

The Foundation will actively seek partnerships with government organisations, non-government organisations, medical and healthcare institutions, educational institutions, corporate partners and international organisations. The objective is to create an interconnected national ecosystem in which organisations work together rather than independently, combining local reach with medical expertise, resources and international standards.

Our Commitment

Pink Ribbon Foundation India is committed to building a future in which breast cancer is discussed without fear, knowledge is available without barriers, and women are empowered to take action at the earliest possible opportunity. We believe that awareness should not be a privilege. Education should not depend upon where a woman lives. Prevention should not be available only to those who can afford it.

Our Story

How the PinkRibbon story began.

A history of the symbol, the movement, and the organisation behind it.

2026

PinkRibbon Foundation India is established

  • Pink Ribbon Foundation India is incorporated as a Section 8 company in Chennai, Tamil Nadu, on 2 June 2026.
  • It is the Indian affiliate of PinkRibbon International, established by Pink Ribbon Inc. (New York).
  • CIN U88900TN2026NPL193889 · NGO DARPAN ID TN/2026/1106547.
  • Registered office: I Flr No. 6 Demonte Avenue, KKR Garden, Madhavaram, Chennai, Tamil Nadu 600060.
  • The organisation adopts the mission of PinkRibbon International: scientific research and prevention.

Independent Peer Review

Scientific Research Advisory Council

Research grants are reviewed by the Scientific Research Advisory Council of PinkRibbon International, our parent organisation, before any funds are committed.

Leadership

Board of Directors

The Board of Pink Ribbon Foundation India is responsible for the governance of the foundation and for ensuring that donations fund real research, prevention and education.

Read his letter

Teams

The teams behind the work.

Country Director

  • Mr. Annamalai Srvn

    Mr. Annamalai Srvn

    Country Director, Pink Ribbon Foundation India

Organising Secretaries

  • Ms. Vishali

    Ms. Vishali

    Organising Secretary

  • Ms. Aarthi

    Ms. Aarthi

    Organising Secretary

Project Associates

  • Ms. Prithiusha

    Ms. Prithiusha

  • Ms. Pruthika

    Ms. Pruthika

  • Ms. Brindha

    Ms. Brindha

  • Ms. Rolanda

    Ms. Rolanda

Panel Doctors

Our panel doctors serve through our delivery partner, India Turns Pink.

  • Dr. Veda Padma Priya

    Dr. Veda Padma Priya

    India Turns Pink Panel Doctor

  • Dr. Saritha Damodaran

    Dr. Saritha Damodaran

    India Turns Pink Panel Doctor

  • Dr. Arun Kumar

    Dr. Arun Kumar

    India Turns Pink Panel Doctor

  • Dr. Arathi Arun

    Dr. Arathi Arun

    India Turns Pink Panel Doctor

  • Dr. Anusha Shah

    India Turns Pink Panel Doctor

    Photograph to follow

  • Dr. Sapna Nangia

    India Turns Pink Panel Doctor

    Photograph to follow

  • Dr. Anitha Ramesh

    Dr. Anitha Ramesh

    India Turns Pink Panel Doctor

Registration

Our legal registration.

Legal entity
Pink Ribbon Foundation India
Type
Section 8 Company
CIN
U88900TN2026NPL193889
NGO DARPAN ID
TN/2026/1106547
Registered office
I Flr No. 6 Demonte Avenue, KKR Garden,
Madhavaram, Chennai, Tamil Nadu 600060
Incorporated
2 June 2026

Financial Architecture

Every rupee
accounted for.

Pink Ribbon Foundation India is a Section 8 not-for-profit company. It exists solely for its charitable objects and cannot distribute profits to any member or director. Programme funding is allocated against agreed objectives, documented activities and measurable outcomes, and reported publicly.

Direct Transfer

Help us by donating directly.

Bank transfer, corporate giving and other routes are being set up. To discuss a gift in the meantime, please get in touch. Get in touch

ONE INDIA | ONE FIGHT

Every donation is tracked, verified, and directed to science that saves lives.

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